Inspired by the concept of a circular economy
Yoost is a socially aware clothing brand founded in 2016 by Joost ten Broek. Having spent many years in the fashion industry, Joost was inspired by the concept of a circular economy. He decided to create each collection from leftover fabrics, giving them a new purpose and reducing waste. Every garment produced by Yoost is unique, manually numbered to emphasize its rarity, and designed with a focus on sustainability and high quality. The items Joost creates embody all the core values of the P.A.P Collective. His piece are made to be a vital part of a cherished capsule wardrobe.